TPC-Journal-V3-Issue2

58 The Professional Counselor \Volume 3, Issue 2 of external auditing, the literature related to the intersections of altruism and self-interest was examined to determine whether the emergent categories had previously been described. The general descriptions did in fact exist (Bond, 1996; Karylowski, 1982); however, there was a dearth of research relating these categories to the unconscious. The authors returned to Carl Jung’s (1969) theory that unconscious structures underlie human behavior and experiences, and can be represented by various archetypes. Jung described these archetypes as universal psychic structures and postulated that they were the representations of innate unconscious experience. Salient to Jung’s theory of archetypes are their fluidness throughout an individual’s life. For example, a person may demonstrate the shadow archetype one moment, and later the same person may demonstrate the trickster archetype. The authors noticed a similar fluidness in the participants’ demonstration and reporting of the three archetypes. Specifically, during a particular dialogue or interview, participants would demonstrate a particular archetype and then demonstrate another archetype within the same dialogue or interview. Results Three categories of unconscious archetypes emerged from the paradigmatic analysis: exocentric altruist, endocentric altruist, and psychological egoist. The archetypes describe the unconscious nature of the emergent theory of altruism–self-interest. These categories were revised until they provided the best possible fit with a categorical scheme for the data set seeking to locate common categorization among the stories participants presented (Polkinghorne, 1995; Sexton, 2007). The process of data analysis yielded descriptions of each archetype. According to Jung (1968), “A word or an image is symbolic when it implies something more than its obvious and immediate meaning. It has a wider ‘unconscious’ aspect…” (p. 4). The data demonstrate the introspection and dynamic conversation participants shared in relation to the constructs of altruism and self-interest. To preserve confidentiality, all participants’ quotations used in support of each archetype are represented by an unassociated letter. Additionally, quotations were organized around the various data collection methods to aid in a structured presentation. Exocentric Altruist Archetype The exocentric altruist archetype describes an individual who receives internal gratification from the act of giving, yet does not deliberately take part in charitable acts with the intention of receiving internal gratification. Participants who demonstrated the exocentric altruist archetype reported the desire to assist others personally or financially because of a personal belief in giving, with no preconceived expectation for self, for recognition or for personal gain. Individual interviews. Fifteen of 19 participants related stories of professionally oriented tasks that were completed for the good of humanity. Participant J reported on her personal and professional ethics regarding clients who could not continue paying for professional services: I’ve had clients who have had insurance and then their benefits run out, so I’ve kept them as clients until we can figure out another…financial arrangement or I can make referrals to them to community resources. Within this quotation, participant J demonstrated the exocentric altruist archetype by continuing to provide services for clients who could not pay. Exocentric altruists put the needs of others before self to achieve a higher moral principle consistent with their values. The content of this quotation represents the participant’s motivation to care for clients despite the client’s inability to immediately reciprocate in an equitable fashion (pay for services rendered); thus, this participant is willing to delay or even forgo equity in the professional relationship.

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